Blue Delta Jeans

Photography

Look, when your client calls and asks if you want to do a product photo shoot with a box full of Pappy Van Winkle, you say, "Yes!"

For the 2020 holiday season, Blue Delta Jeans partnered with ESPN Senior Writer Wright Thompson around the release of his book Pappyland — a gift card and book promotion pairing two things Mississippi does well: bespoke denim and bourbon lore. My job was the imagery. Blue Delta handed me a box of some of the hardest-to-find bourbon in America, a bundle of jeans, and a stack of Wright's books, and I took it all back to my studio to build the shoot — flatlays and traditional product photography, styled to sit somewhere between a gift guide and a still life.

The photos ran across Blue Delta's social channels for the holiday push. This project was a ton of fun, and no, I didn't try the goods. I'm a professional.